Rob Walch is co-author of Tricks of the Podcasting Masters and Vice President of Podcasting Relations for Libsyn.com, the world’s largest podcasting network. Prior to joining Libsyn, he founded and hosted Podcast411 an award winning show where he interviewed leading podcasters and media experts to uncover their tricks of the trade. Today, he regularly presents at top industry events such as Blog World Expo and Corporate Podcasting Summit as well as hosts the popular Today in iOS Podcast. Rob is a podcasting rockstar and influencer.
Podcasting should not be your business model. It should be a marketing tool to promote your business model. – Rob Walch
Rob was a customer of Libsyn and promoted them in his podcasts, when Libsyn was acquired by another company, they offered Rob a full time job. Podcast411 is now his sidepreneur venture. Being in Libsyn was a dream job for him. If you have a podcast, you must have an app. Success Habit: Cleaning out an email folder every day.
Rob’s One Idea
What started out as a hobby became a business when Rob decided that he should go out there and teach people how to do podcasting, since in 2005, there wasn’t any tutorials or hardly any information on how to start your own podcast.
Rob created tutorials through Podcast411. The business model was doing podcasting for leading corporations. He doesn’t charge individual startup podcasters.
To connect with Rob Walch:
Rob’s email address: firstname.lastname@example.org
♦ Go into your business with eyes wide open.
♦ Don’t walk away too easily from your corporate job.
2 Moves To Start A New Business
If they were to start another business today, they would concentrate on these areas:
- Stayed at the job for at 2 more years to keep cash reserves.
- Engage with an affiliate program
App Accomplished by Carl Brown
Secret To Success
Passion and honesty. What you’re doing must be of value.