Kira Hug is a dynamic copywriter and launch strategist who has worked with some of the world’s leading brands and non-profit organizations including Este Lauder and The Glaucoma Foundation. When she’s not crafting playful copy for clients or serving as the Marketing Director at Actionable Books, you can find Kira hosting the Bridal Rebellion Podcast where she interviews the most rebellious brides and disruptive leaders in the wedding industry. Kira is the founder of Bridal Rebellion and Kira Hug Media.
Make launching fun and pleasurable.- Kira Hug
Kira worked hard in the corporate world to gain experience, all the while planning for her entrepreneurial future. She is still currently a sidepreneur but then she was able to shift from being an employee to a contractor giving her some of the freedom she wanted. Success Habit: Getting out of the office and walking or running.
Kira’s One Idea
As a kid, Kira wrote stories. Along the way of working within the corporate world, she started doing blogs about different topics that was relatable to her. When people started asking her for help, she started building her copywriting business.
Kira’s business is what’s called a copywriting boutique – she works with clients to bring their personality into their launch. She provides ideas where they can include their personality to their brand.
To connect with Kira Hug:
♦ How to pitch yourself to podcasters (to get yourself out there):
♦ Start with shows that you listen to (write down 3)
♦ Reach out directly to the host (send an email) – short & succinct
♦ You have to believe that you’re good for the show
♦ Share any interviews you’ve been on – don’t be discouraged if you haven’t been on one
♦ Follow up is key
5 Moves To Start A New Business
If they were to start another business today, they would concentrate on this key factor:
- Choose yourself and stop waiting for people to choose you.
- Diversify your income.
- Don’t give up on creativity.
- Figure out the best way to integrate play into your work.
- Turn things off and be present in what you’re doing.
Linchpin by Seth Godin
Secret To Success
Having fun and integrate play in what you’re doing.