Brad Costanzo is an entrepreneurial strategist, Angel Investor, publisher and direct response marketing expert who knows how to multiply topline revenue and profits with proven campaign. He’s also the host of the sizzling hot Bacon Wrapped Business Podcast where he interviews some of the best minds in business to extract cutting edge strategies and tactics. Brad’s knack for connecting the dots for unconventional profit improvement strategies has allowed him to flip several companies successfully. Brad is the founder of the Costanzo Marketing Group.
You don’t need to own a product or business to have a business. – Brad Constanzo
Brad applied his social skills to his marketing strategy. He considered this as his laboratory to see what works and what doesn’t. Marketing tactic he uses, joint ventures and strategic alliances. Success habit: Organizing his day by categorizing them into the types of tasks he needed to get done throughout the week.
Brad’s One Idea
With his first business while still working full-time for a corporation, Brad was selling cost segregation service for commercial business owners. After reading the book 4-Hour Work Week, he started to seriously look into online marketing. He eventually sold this business 3 years later to great profit.
Brad works with established business owners to optimize what they’re doing and he also works with other experts, consultants & coaches using proven marketing campaigns. Brad also works with startups on wanting to be a coach.
Licensing is like renting somebody else’s intellectual property. Find a market that’s not doing too well and obtain the right to re-sell that through a different channel or a different brand.
Who else has what you need and who else needs what you have?
“Who else?” “What if?” “Why not?”
3 Moves To Start A New Business
If they were to start another business today, they would concentrate on these areas:
- Take an inventory of your skill set.
- Find people to whom you can add value to.
- Make the necessary connections.
The Millionaire Fastlane by MJ DeMarco
Secret To Success
High degree of intellectual curiosity and not being afraid to take risks.